Over 80% of mobile users in Africa do not use data which is a huge challenge in bringing mass populations online in Africa. Jo Crawshaw from Opera Software tells Appsafrica.com how data compression products such as Opera Mini and Opera Web Pass are helping “over 60 million users” to use data more affordability.
Affordability is holding back internet penetration in Africa as the cost of data creates one of the biggest barriers. On average, Opera is saving these users 90% on data spending compared to other browsers, “which is a really important feature in cost sensitive markets” explains Crawshaw.
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