Jumia Nigeria the online retailer has announced a 12 day Black Friday sales event following on from the inaugural launch in 2015.
Last year’s Jumia Black Friday that took place on November 27 2015, more than 2.3 million Nigerians visited the iste. Following the surge of orders during last year, this year’s sales event has been expanded over 12 days even though the economy is struggling and consumers are cutting back.
“This year’s Jumia Black Friday is designed to offer our customers more days, more deals and more convenience and to deliver on better customer service to our shoppers,” said Juliet Anammah, CEO Jumia Nigeria.
While commenting, the CEO Jumia Market, Sefik Bagdadioglu stated that “Jumia Black Friday is an exciting time for everyone in the Jumia Market community. Our sellers can reach up to 15x their daily volumes in sales and our buyers will have incredible bargains to enjoy. An early Christmas!”
The deals are expected to go fast, on a first come, first serve basis, so customers are encouraged to download the Jumia app and subscribe to the Jumia newsletter for real time notifications on the featured sales, deals and daily offerings which will commence November 14th and run until November 25th 2016.
Top brands like AXA Mansard, MTN, Binatone, Innjoo, Infinix, Poly Star, HP, Intel, Etihad airways have partnered with Jumia to bring to Nigerians the largest shopping event of the year. Here’s what Jumia Black Friday shoppers can expect this year.